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Vicky Foods Project

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Vicky Foods Project

  • Description of the group:

The Vicky Foods Group is a business group located in the Valencian Community controlled by the Juan family which in the last financial year had a turnover of around 400 million euros in the Food sector. The Group currently markets its products in more than 130 countries and maintains a high level of innovation with more than 14.98% of new products out of the total marketed.

  • Aim of the project:

In order to improve the decision-making process and control the key variables of the distribution business, the Vicky Foods Group asked us to collaborate in the development of a Balanced Scorecard of the Distribution Area.

  • Work carried out:

At Baker Tilly we have designed and executed the implementation of a balanced scorecard, through Power BI, incorporating the financial and commercial information available in the systems of the different subsidiaries of the Group dedicated to distribution. This makes it possible to analyse this information in real time, applying a large number of segmentations and with global or individualised data. It also enables comparisons to be made between the different subsidiaries.

"The methodology for the implementation and monitoring of the results of the Power BI Dashboard by the team has been a success and has provided us with a greater degree of information for strategic decision making in the Distribution area."

Juan José Mascarell
Juan José Mascarell
Grupo Vicky Foods
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